In 2011, Téléthon France came to the agency with the objective of maximizing the hype on their whole digital presence leading to their yearly TV show. I took in charge their strategy and deployed it. After two years, the non-profit organization saw potential in digital and expanded its team to manage this success from within.

In 2011, Téléthon France came to the agency with the objective of maximizing the hype on their whole digital presence leading to their yearly TV show. I took in charge their strategy and deployed it. After two years, the non-profit organization saw potential in digital and expanded its team to manage this success from within.

SKILLS

SOFTWARES & NETWORKS

MILESTONES

Lead Community Manager of the “BuzzRoom” (2012)

First backstage live digital cover of a french TV show. During this 30h event, I managed Téléthon social media accounts: live tweet of show highlights and stars interviews, interactions with fans, relay of partners announcements, monitoring of donations.